AI VISIBILITY AGENCY · PROPRIETARY METHODOLOGY · MEASURABLE RESULTS

Get discovered by AI.

We audit, score and improve how businesses appear inside AI search and answer engines like ChatGPT, Claude, Gemini and Perplexity.

Proprietary methodologyBuilt on the published Standard
Reproducible measurement±15-point Index tolerance
Confidential by defaultEngagement-letter privilege
AI DISCOVERY SCORE™ Live · Q4 2026
Business
Smith & Co. Accountants · Brisbane
Visible in 24% of AI answers
AI DISCOVERY SCORE
724/1000
BAND
B — Strongly discoverable
↑ 68 pts vs last quarter
Mention Authority 82 Citation Quality 76 Schema & Data 94 Authority Distance 61 Source Diversity 68
METHODOLOGY V1.0 REPRODUCIBLE · AUDITABLE · DEFENSIBLE
The AI Visibility Advantage

More visibility. More citations. More customers.

AI Visibility Audit™

See exactly how (and where) your business appears in AI answers across the five major systems.

Audit insight High opportunity
Your pricing page is not being cited by any AI platforms.

AI Discovery Score™

A single score on a 0–1000 scale that shows your visibility across leading AI systems.

Your score
724 /1000
APRMAYJUNJULAUG

Competitor Benchmarking

See how you stack up against your top competitors in AI search, by vertical and locality.

Visibility Score
1Competitor A842
2You724
3Competitor B615

AI Visibility Roadmap

A clear, prioritised plan of action to improve your score and capture more visibility.

Top opportunity High impact
Improve schema markup implementation
72%

Ongoing Improvement

We implement, optimise and track improvements every month under fixed governance.

Visibility growth +12%
+68 pts
vs last quarter
Trusted by ambitious businesses
KPMG
Bloomberg
realestate .com.au
Deloitte
pwc
And thousands more.
The verticals we measure

Twelve verticals.
One Standard.

Every founding vertical has its own Index distribution, its own buyer dynamics, and its own published Practice Group playbook. The methodology is consistent. The execution is vertical-specific.

01
The Index

One score on a thousand-point scale, governed in public.

The AI Discovery Index measures how visible — and how trusted — a business is inside the AI systems that have begun to replace search. Eight signals, one composite, banded A through F, reproducible to ±15 points. Published quarterly under fixed governance.

Read the methodology →
ADiscovery-leading Score 850–1000≤ 5%
BStrongly discoverable Score 700–84915%
CAdequately discoverable Score 550–69925%
DDiscovery-marginal Score 400–54925%
EDiscovery-weak Score 250–39920%
FDiscovery-invisible Score 0–24910%
02
The Audit

Begin with a four-week diagnostic against the Standard.

Every retained engagement begins with the AI Discovery Audit. Four to six weeks. Fixed scope. Written report against the Standard, banded under the Index, with the three priority signals identified.

View the Audit scope →
WK 1
Kickoff & Discovery WorkshopStakeholder mapping, priority confirmation, hypothesis seeding
WK 2–3
Baseline measurementIndex methodology run, eight signals computed, per-system divergence captured
WK 4
Findings draftedBand placement with confidence interval, three priority signals identified
WK 5–6
Report deliveryWritten recommendation, in-person review, retainer recommendation
03
The Engagement

Foundation, Authority, Citation Engine — twelve months retained.

Three retained offers, sold separately at small-business tier and stacked at mid-market and enterprise. Authority Infrastructure builds the substrate. Citation Engine compounds editorial-grade authority on top.

View pricing →
IAI Discovery Audit™ Fixed scope · 4–6 weeks · written report$8.5K–$60K
IIFoundation Authority Infrastructure · 12 months retained$3K–$80K/mo
IIIAuthority Practitioner-level infrastructure · add-on+$3K–$20K/mo
IVCitation Engine™ Editorial-grade citation programme+$6K–$15K/mo
04
The Systems

Five AI systems, measured independently each quarter.

The cross-system correlation is lower than the discourse suggests. ChatGPT and Claude correlate at 0.58; Google AI and Copilot at 0.34. A discovery programme that targets one system reports against a partial denominator.

Read the System Index →
ChatGPTQ4 528
ClaudeQ4 519
Google AIQ4 511
PerplexityQ4 533
CopilotQ4 514
Reading from the institution

The published canon of a field that did not, until recently, have one.

The Standard, the Index, and the Annual are public documents in perpetuity. See all resources →

Findings of the year

Ten observations from the Founding Quarter.

FINDING 01

Cross-system correlation is lower than commonly believed.

The median pairwise correlation between AI systems is 0.41. A discovery programme that targets one system reports against a partial denominator.

READ THE FINDING →
FINDING 02

Authority dominates frequency at the top of the table.

Of the 1,420 constituents in band A across twelve verticals, all but seventeen scored above the 90th percentile on Mention Authority.

READ THE FINDING →
RESEARCH CHAPTER

The Authority Premium: a study in disproportion.

Trust signal travels with mention signal more often than chance would predict — and compounds endogenously.

READ THE CHAPTER →
Where AI Discovery sits

Different from SEO. Different from PR.
Different from another agency.

AI Discovery is its own discipline, with its own measurement instrument, its own governance, and its own time-to-signal. The honest comparison, on six dimensions.

SEO
Public Relations
Marketing Agency
AI Discovery
Optimises for
Position on the search-engine results page
Editorial press placement and reach
Mixed brand and demand metrics
Visibility and trust inside AI systems
Measured by
Organic traffic; keyword rank
Reach, impressions, share of voice
Variable; campaign-specific
AI Discovery Score™ (0–1000), reproducible to ±15 pts
Time to first signal
3–6 months
4–8 weeks per placement
Variable; often unmeasured
30–90 days on structural signals
Methodology
Vendor-proprietary; opaque
Relationship-driven; not codified
Variable across firms
The published Standard, in public, in perpetuity
Governance
None
None
None
Independent Committee with disclosed conflicts and public audit rights
Durability
Erodes with each algorithm change
Cyclical; coverage decays
Channel-bound
Compounds — authority signal reinforces over time

A discovery programme is not a substitute for SEO, PR, or a marketing agency. It is a separate discipline. The most discoverable businesses run all four in concert.

Pricing

Published prices.
No negotiated tier.

Pricing is published and reviewed every five years, indexed to inflation. Performance-fee structures are prohibited by the Standards of Professional Conduct.

Begin

The Audit

Fixed-scope diagnostic against the Standard. The entry point to every retained engagement.

$8,500boutique tier · scaled by class
  • 4 to 6 weeks, fixed scope
  • Written report banded under the Index
  • Three priority signals identified
  • Recommendation on retained engagement
Begin with the Audit →
MOST RETAINED
Retain

Foundation

Twelve-month retained engagement. The substrate every higher-tier programme builds on.

$3,000per month · mid-firm typical $7K–$30K
  • Authority Infrastructure at three levels
  • Monthly Index reporting
  • Quarterly review with credentialled team
  • Six-month minimum term
Speak with the Practice Group →
Compound

The Full Programme

Foundation, Authority, and Citation Engine in concert. The category-leading engagement.

+$9,000add-on to Foundation · mid-firm
  • Practitioner-level Authority Infrastructure
  • Tier-2 and Tier-3 citation programme
  • Capped at 15 concurrent Citation Engine engagements
  • Twelve-month minimum on Citation Engine
Discuss enterprise →
Solo and very small practices. Served via the Practitioner Channel — independent credentialled professionals at $1,000–$3,000 per month under the institution's methodology.
Find a Practitioner →

The Practice Group does not offer performance components, contingency arrangements, or contingent fees. Engagement letters bind the engagement, the conflicts register, and the Standards of Professional Conduct.

A note from the founder

We did not set out to build an institution.
We set out to make a market legible.

For twenty years, businesses spent serious money to be discovered through Google. The discipline that arose around that effort — search-engine optimisation — produced an entire profession, an industry of agencies, and a shared way for buyers and sellers to talk about the same problem. The work was imperfect. The reference was shared. A small business and a global brand could agree on what "position three" meant.

That reference is now eroding. AI systems answer in paragraphs. Their answers are derived from corpora no third party can observe. Two users asking the same question receive different answers. The screenshot no longer settles the dispute. The market that once organised itself around search rank is, today, transacting on faith.

We started this work because the alternative — a market worth billions, conducted in a medium nobody had measured in public — was not a market we wanted to participate in. The Standard, the Index, and Certified are our attempt to give the field what every previous distribution medium eventually acquired: a shared denominator, a governed measurement, a credentialed profession, an annual ledger.

The institution will, in time, outlast the people who founded it. That is the test. If, in 2046, a journalist writing about AI-mediated commerce can quote the Index by name without explanation — and find the same Committee's methodology behind it, revised but recognisable — we will have built what we set out to build.

If you are a business that wants to be discoverable inside AI systems, you do not need to wait for the institution to mature. You need to begin. Every retained engagement begins with the Audit. We will tell you, in writing, where you stand under the Standard, what would change it, and whether the engagement is right for you.

Jackson Wilson
Founder · AI Discovery
On the inaugural publication of the Index, 2026
Honest answers

Questions buyers ask in the second meeting.

Eight questions that recur in our intake conversations, answered without the marketing apparatus.

Is AI search really replacing search, or is this hype?

It is empirically possible to argue either side. The Founding Quarter Index data records that high-intent professional-services discovery is already mediated by AI systems at material levels — for legal, accounting, cosmetic, real estate, and financial advice in particular. We do not sell against scepticism; we present the data and invite the buyer to read it.

How is this different from SEO?

SEO optimises for the search-engine results page. AI Discovery optimises for the visibility, authority, and trust signal that AI systems use when they answer questions on behalf of users. The methodologies share roots but diverge in execution. In our Founding Quarter data, the cross-correlation between SEO standing and AI Discovery standing is weaker than the discourse suggests.

How long until we see measurable signal movement?

Structural signals typically register at the first post-engagement Index publication — that is, 30 to 90 days. Authority signals typically register over six to twelve months. We set expectations in writing in the engagement proposal. We do not promise headline-band movement in the first quarter.

Can you guarantee specific outcomes?

No. The Standards of Professional Conduct prohibit fee structures contingent on Index movement, and we apply that rule to performance guarantees regardless of contractual form. What we offer is documented methodology, quarterly Index reporting, and the discipline of an engagement structured to produce measurable signal movement.

How is the Index methodology kept independent?

The Index is operated by a Committee of seven, appointed for staggered three-year terms, with disclosed conflicts published quarterly and voting records published in the Reproducibility Pack. The Committee operates constitutionally independently of the commercial leadership of AI Discovery the firm.

What happens if the AI systems change their methodology?

The Index methodology is itself stable and is revised only under formal procedures with continuity guarantees. AI systems do change frequently; the engagement is designed to address fundamental signals — authority, citation source quality, entity resolution — that have proven durable across system changes to date.

How does this work for small businesses with smaller budgets?

The Practice Group does not serve solo and very small practices directly. The Practitioner Channel exists for that population — independent credentialled Practitioners working under their own brand serve solo and very-small clients at $1,000–$3,000 per month under the institution's methodology and Standards of Professional Conduct.

Why retain you instead of hiring in-house?

Many firms can build the capability in-house. The methodology is published but its application is non-trivial; the Citation Engine programme depends on editorial relationships that take years to build; sustained measurement requires Index Pro subscription. We support firms whose preference is in-house — we offer a single-day methodology workshop and Index Pro seats at the published price.

Begin

Get discovered
by AI.

Every retained engagement begins with the Audit. Four to six weeks. Fixed scope. Written recommendation. Approximately sixty percent of Audits convert to Foundation; the remaining forty percent close at the Audit, with our explicit endorsement of that decision where it is the right one for the firm.

Begin the Audit